Meet new friends of “Zolotoy Petushok” — Kung Fu Panda!
2015-10-01
“Zolotoy Petushok” expands friend circle!
“Produkty Pitania” keeps rolling out new co-branding project.
After the successful launch of children’s line under brands “Zolotoy Petushok” and “RIO-2” the company introduces the new co-branding project in cooperation with Dream Works Annimation LLC .
Product line "Vkusnyashki" will be marketed under the ТМ "Zolotoy Petushok" and Kung Fu Panda:
These products are distinguished in the frozen convenience food market by:
- composition— 100% chicken breast fillet and natural ingredients
- additional nutritional value for consumers – inulin!
- gluten-free!
- Rice and corn bread strips — “tender crisp” that kids love so much!
- Fully cooked product — just heat!
The launch of new product line coincides with the release of new cartoon Kung Fu Panda-3 in January 2016.
Products with characters from the popular animated film and BTL-campaign have already been on sale in all largest retail chains of Russia.