Produkty Pitania participated in Prodexpo-2009 fair in Moscow on February 9-13, 2009
— 2009-02-13 —

The international foods and materials fair was held on February 9 - 13. In the last 16 years Prodexpo fair has become one of the most important foods market events that annually gathers a great number of foods industry professionals. Today Prodexpo is a major exhibition in Russia and Eastern Europe that attracts many food industry players, including our company, which has been involved in the fair for 5 years.
Leading Russian and international foods producers strongly appreciate the benefits of the event and in their opinion annual participation in Prodexpo improves their positions in the Russian foods market and helps support their image while opening broad opportunities for further growth.

We have enjoyed the results of our presence at Prodexpo: it helps us strengthen our existing business relations and gain access to new partnership opportunities. At the fair we can get a better understanding of the industry’s developments in view of the existing economic conditions in the country. The company’s stand at the fair attracted a great number of visitors due to its special style, corporate spirit and the traditional breadth of product range. Visitors could both look at our products and taste them. Our stand organized a gastronomic show once again triggering great interest on the part of visitors. Any person has had the chance to taste our products and obtain comprehensive information about the range of our products. Nearly every day of the fair the negotiation tables were filled by potential and long-standing customers of the company. Our exposition has traditionally drawn more attention on the part of both a variety of organizations and distribution agents.
On February 11 the company’s executives met with journalists in an informal environment and Vice-President Damir Imamovic accompanied by Vice-President for Marketing Tea Grguric made presentations on the history of natural ready-to-cook product category and provided their opinions on the results of introducing this line of products to the market.

The results of the event are still to be summed up but to date we can state that in terms of maintaining the positive image of the company participation in the industry fair has been extremely important. The company has demonstrated to its partners, peers and consumers that it is committed to further cooperation, which is increasingly important and positive in the conditions of current economic crisis that is affecting the country.