New Beed and Pork products by Zolotoy Petushok are announced
— 2012-02-27 —
Produkti Pitania, the largest frozen food company famous by “Zolotoy Petushok” and “Domashnyaya Skazka” product lines expands the assortment. New beef and pork breading-free cutlet line, medium price segment, was announced. The company plans to increase its product share and offer distinctive cutlet group with new high-quality products. The current market leader in chicken meat category, Produkti Pitania starts a new niche and offers customers new frozen product made of highest quality meat.
New Cutlet group assortment offers three types of cutlets:
Classic Beef “Beefsteak”, 300 gram pack
“Po-domashnemu” beef and port cutlets, 300 gram pack
“Fillet” chicken meat cutlets, 300 gram pack
New products highlights include:
-made of best pork and beef meat
-have no genetically modified organisms (GMO-free)
-ready to eat and easy to cook
-outstanding quality with affordable price
-Home-made taste
- Economic package with optimal 300-gram weight
-Each portion includes 4 pieces and offers the lunch and dinner for entire family
Complete automated production process allow to maximize the production cycle and use of no human labor. The process includes the detailed quality control at entire process from start to finish. Cutting-edge technologies together with IQF freezing provide best fresh, natural product and guarantee “Zolotoy Petushok” outstanding quality.
New cutlet product is packed in new, 300-gramm cartons. The original design and outstanding quality build continuous custom loyalty and set a continuous product demand. New product range offers the opportunity to buy beef and pork products with more beef and pork ready-to-eat assortment coming in the future.
According to Damir Immanovich, “Produkti Pitania” Vice-President, Zolotoy Petushok offers additional to chicken meat products which include beef and pork-made assortment. He believes that new product would be very popular due to actual customer demand with special focus on beef and pork. Produkti Pitania constantly expands the assortment and explores new opportunities while keeping outstanding quality and offering both new and traditional products.