New products for new market realities
— 2020-06-05 —

Well, the time has come to take stock of the period of self-isolation ...

For The Producty Pitania, the period of self-isolation became a time that allowed us to complete important tasks, take stock and make plans for aggressive growth in the future.

New products for new market realities.

We have expanded a cheaper anti-crisis line that fits perfectly with changing needs. Products designed for a new reduced purchasing power of the population are the Baltpticeprom product line, which includes nuggets and canned food.

We also prepared an assortment of new products for the new taste preferences of people who also changed during this time.


New equipment for Baltpticeprom 

The most advanced automatic chicken breast fillet boning line will already be operational this month. Today, commissioning is in full swing. The work is carried out by Neim. The launch of the line is expected within 2 weeks.

Automating the process of separating breast fillet will increase the yield of raw materials for the production of semi-finished products and will make it possible to continue dominating the market for chilled raw materials and expand the production of other semi-finished products, including in the freezing segment.


New technologies at the Gusevsky cannery

The Produkty Pitania, due to growing demand, expects to expand the production of canned food at the Gusevsky Canning Plant. A plant modernization project is already ready and production tests are in full swing in a new type of packaging (flexible packaging) with a shelf life of 24-36 months.

We look to the future with interest and are ready to keep up with the times, offering the most advanced products for a changing market!